Customer AI That Powers Utility Engagement & Efficiency

Drive program adoption, increase customer satisfaction, reduce operational costs, and navigate the energy transition with actionable intelligence – delivering results in weeks, not years.

Trusted by Leading Energy & Utility Providers

Proven Results Across Key Challenges

Boost Program Participation

National Grid boosted EE engagement 3X among LMI customers

Exceed goals for billing programs (AutoPay, Paperless, Budget Billing), energy efficiency, assistance, TOU/DSM, and revenue-generators. Our AI identifies the right customers, predicts enrollment likelihood, and enables personalized ‘Next Best Program’ outreach for maximum adoption.

Serve Vulnerable Customers Equitably

Seattle City Light pre-certified LMI customers

Go beyond eligibility. Identify and segment customers with diverse needs, and proactively engage LMI customers based on their unique circumstances. Predict payment struggles before delinquency, match households with the right assistance, overcome adoption barriers (awareness, paperwork, stigma), and optimize collections efforts.

Optimize Operations & Reduce Costs

AEP increased self-service adoption by 30%, significantly reducing call center volume

Lower operational costs while improving CX. Predict call drivers to enable smarter staffing and empower CSRs. More importantly, automate preventative outreach to proactively resolve issues, deflect calls, and guide customers to efficient self-serve channels.

Enhance Customer Satisfaction

Duquesne Light used predictive CSAT to identify and improve negative program impacts

Understand satisfaction drivers at the household level, daily. Proactively identify dissatisfied customers and automate targeted interventions to address their specific issues, improving retention and overall sentiment before they escalate.

Advance Green Technology Adoption

AEP increased self-service adoption by 30%, significantly reducing call center volume

Accelerate the adoption of EVs, solar, and other green technologies. Identify likely residential adopters and overcome barriers. Pinpoint C&I partners for charging infrastructure and fleet electrification. Support grid planning with accurate adoption forecasts.

Actionable Intelligence Across Your Entire Customer Base

Whether you’re looking for a complete solution or building internal capabilities, BlastPoint delivers immediate value while supporting your organization’s unique journey. Our flexible approach means you can start seeing results in weeks, not years.

Residential & Commercial Intelligence

Gain deep, predictive insights for all customer segments – Residential, SMB, and complex C&I accounts.

AI-Driven Customer Segmentation

Understand your customer base with nuanced, dynamic personas that go beyond simple demographics, enabling precise targeting.

Omni-Channel Marketing Optimization

Maximize impact and ROI by identifying the best message, channel (digital, mail, call center, field), and timing for every customer interaction.

Seamless & Secure Integration

Connect easily and securely with core utility systems (CIS, AMI, Billing, MDM, etc.) in a compliance-ready environment (e.g., SOC2 Type II).

Rapid Deployment & Expert Partnership

Achieve results in weeks, not years, with intuitive tools and dedicated support from utility industry experts.

Estimate Your Potential ROI in 20 Minutes

See how BlastPoint can impact your utility’s key metrics. Calculate potential program lift, cost savings from call deflection, bad debt reduction, CSAT improvements, and more.

Hear From Utility Industry Leaders

Senior Marketer, Brand and Customer Communications

I feel like I shouldn’t be able to do this so easily. It feels almost like oh wait, did I get access to a door that I’m not actually supposed to go through. This feels great!

Digital Marketing Specialist P1FCU

Not only is BlastPoint great for making marketing lists, but it’s also a way to gather data that you did not previously have access to and create a much more comprehensive approach to marketing to your various types of members.

Jeffrey Nehr

Vice President of Business Development, Peoples Natural Gas

We’re extremely satisfied with BlastPoint. I couldn’t be happier with how things have gone and are going.

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Your Partner in Data-Driven Transformation

BlastPoint integrates seamlessly with your existing utility technology stack. Our platform delivers granular, actionable customer intelligence built on robust data and AI optimized for the energy sector. Benefit from rapid deployment, a compliance-ready architecture, and ongoing expert support – we’re your partners, not just a vendor.

Ready to See BlastPoint in Action for Your Utility?

Schedule a personalized demo and discover how Customer AI can help you achieve your specific operational and customer goals.