Accelerate Liquidity: Top Deposit-Growth Strategies for Credit Unions Driving 17% Gains
Credit unions face growing challenges in maintaining and increasing deposits, especially during economic shifts that impact member behavior and financial confidence. A strong liquidity position is essential for these institutions to continue offering competitive rates, expanding loan portfolios, and fostering trust among members. To stay ahead, credit unions need innovative, data-driven strategies that drive deposit […]
Discover Key Industry Benchmarks: Where Does Your Credit Union Stand?
Ever wondered how your credit union compares to industry peers? Understanding key performance benchmarks is essential for strategic planning and growth. Here’s a preview of some important metrics for credit unions: Key Highlights from the Industry Benchmarks Member Churn Insights Digital Engagement Loan Trends Paperless Billing Want to See the Full Industry Benchmark Report? These […]
Understanding Customer Motivations: The Key to Effective Energy Efficiency Campaigns and strategies of achieving 18.9% enrollment
As the energy efficiency sector continues to change, utilities encounter the dual challenge of effectively promoting their programs while also ensuring that these initiatives genuinely connect with customers. To foster meaningful participation and achieve targeted results, it is essential to grasp the underlying motivations of customers. By exploring the psychological elements that drive decision-making, utilities […]
Reduce Member Attrition with BlastPoint’s AI Solutions: How a $2B Credit Union Slashed Churn and Boosted Retention
Member attrition is one of the biggest challenges credit unions face today. With competition growing and members becoming more selective, credit unions must take proactive steps to retain their members and keep them engaged. Fortunately, BlastPoint’s AI Attrition Models offer a powerful solution, leveraging advanced machine learning and predictive analytics to reduce churn and improve […]
How to Predict Customer Satisfaction (CSAT) at the Household Level: A Guide for Utilities
In the evolving utility sector, delivering exceptional customer satisfaction (CSAT) remains a complex challenge. Utilities are frequently confronted with issues such as service interruptions, billing conflicts, and inconsistent support. Service disruptions, whether due to maintenance or outages, can lead to frustration and dissatisfaction. Billing conflicts, including errors or unclear charges, often result in confusion and […]
Top 5 AI Strategies Every Credit Union Must Know to Increase Membership, Retention and Acquisition
In the fast-paced world of finance, staying competitive means going beyond traditional marketing strategies. Credit unions have a unique opportunity to tap into cutting-edge AI technologies to significantly enhance member experiences, strengthen retention, and drive sustainable growth. At a recent industry tradeshow, Tomer Borenstein, CTO and Co-founder of BlastPoint, shared five crucial AI strategies that […]
Transforming LMI (low- and moderate-income) Engagement with AI-Driven Strategies: Boost Engagement by Up to 670%
Utilities face a significant challenge in reaching and engaging low- and moderate-income (LMI) customers, a group often burdened by high energy costs and limited access to assistance programs. Despite the availability of various programs designed to alleviate this financial strain, many LMI customers remain unaware of or disengaged from these resources. This blog explores effective […]
Enhance Wallet Share: 271% increase in engagement and 2.8x increase in product adoption with AI-Powered Solutions and Personalized Member Engagement
In an era where members expect tailored experiences from their financial institutions, credit unions must evolve to meet these demands. To excel, credit unions need to integrate AI-powered solutions with personalized member engagement strategies. This dynamic combination not only meets member expectations but also drives growth and loyalty. BlastPoint’s cutting-edge tools are designed to help […]
BlastPoint is now SOC 2 Compliant
At BlastPoint, security is at the forefront of everything we do. We understand the importance of safeguarding our customers’ data, which is why we are thrilled to announce that we are now SOC 2 compliant. This journey was not just about meeting a standard; it was about affirming our commitment to security, privacy, and trust. […]
Driving 17% Deposit Growth with AI-Driven Next Best Product
In the rapidly changing financial services landscape, credit unions have a unique opportunity to enhance member satisfaction and loyalty through their member-focused approach. Two innovative strategies—Next Best Product (NBP) and Next Best Action (NBA)—are proving to be transformative. These approaches harness the power of data analytics and machine learning to predict and meet member needs […]