Live At The SECC 2020 Fall Members Meeting: BlastPoint+Duquesne Light Co.!
This week, BlastPoint goes virtual with the Smart Energy Consumer Collaborative’s 2020 Fall Members Meeting and Workshop to learn, share and connect about all things energy. BlastPoint CTO and Cofounder Tomer Borenstein will be joined today, October 22, at the SECC’s annual Fall Members Meeting by Katherine Scholl, Director of Customer Experience at Duquesne Light […]
Winter Is Coming: How Utilities Should Prepare
As we head into the cold, dark months of winter, some utility customers’ already-overdue gas, water and electric bills could hemorrhage. But that doesn’t mean there’s nothing utilities can do to mitigate the situation. In fact, there are a lot of quick, easy steps they can take right now to protect their customers and themselves. […]
A Pittsburgh Utility is Prioritizing Customer Outreach Through COVID-19
Pennsylvania’s Public Utility Commission (PPUC) voted on September 17th to, once again, keep the state’s utility shut-off moratorium in place. This may seem like a win for financially struggling residents whose lights, water and heat will stay on even if they don’t pay their bills. But utility companies are worried about what lies ahead for […]
Transportation Electrification Progress Continues Throughout COVID-19
In January 2020, BlastPoint put together a list of five trends in the electric vehicle industry that we hoped would flourish sometime during the year. Then COVID-19 hit and everything changed. The pandemic doesn’t seem to have thwarted progress in transportation electrification, however. Some of our wishes have come true, and other promising ones have […]
Special Report Available For Download Now: Commercial Business Personas For B2Bs
Target, partner, lead and grow: How companies using commercial business personas keep customers happy and increase revenue, even during a crisis. Businesses across industries have reached far beyond simply knowing who their commercial customers are in order to serve them better. Today’s savvy leaders know that providing relevant solutions to modern-day problems requires embracing the […]
Commercial Personas For B2Bs: A Sneak Peek At Our Upcoming Report
Customer personas have become critically important sales and marketing tools, but they’re not just for B2C companies anymore. Find out what commercial personas are, and how businesses that serve other businesses use them to grow, smarter—even during a pandemic. This week we’re giving you a sneak peek at our forthcoming report: “Why B2Bs Need Commercial […]
Keep Revenue Flowing: Increase Financial Assistance Sign-Ups & Motivate Delinquent Customers to Pay in Full
A 20% CAP sign up rate! A 47% payment-in-full response! Two new case studies available for download demonstrate how powerful a single outreach campaign can be – when you know who to target. We’re thrilled to share preliminary results from one of our energy partners who’s been applying BlastPoint’s predictive analytics software throughout COVID-19. They’ve […]
How To Boost Paperless Enrollment By 5+ Percent And Save Millions Of Dollars
Digital engagement is up across industries due to coronavirus-related shut-downs. Virtual meetings, remote classes and online grocery shopping have become the norm for many, which could mean that more people are ready to say goodbye to paper bills forever. For one of our energy partners, converting just 5 percent of customers to e-billing helped them […]
Customer Balance Risk Zones, Part 3: Who’s In The Red Zone & What Do They Need?
When shut-off moratoriums end, utilities will be faced with having to disconnect service for thousands of delinquent customers. Is there anything they can do to mitigate the economic disaster that awaits? The answer’s in the data. Over the last few weeks, we’ve talked about customers in the Green and Yellow Customer Balance Risk Zones. This […]
Customer Balance Risk Zones, Part 2: Who’s In The Yellow Zone & What Do They Need?
Utility companies are gazing into the future with worry over what the see: More and more customers falling behind on their bills. BlastPoint identifies these customers as being in the Yellow Customer Balance Risk Zone, which means they’ll be facing major debts and late fees when moratoriums are lifted. Here’s how to keep them engaged […]